Reach, relate, repeat. Media, analysts, influencers.
Public relations and marketing strategies work concurrently to build brand awareness, ensuring the right people distinguish you and how you stand to serve them.
Brand awareness is much more than short-term buzz; it’s a long-term strategy for engaging an audience and building a resilient brand. Boosting awareness of your brand keeps you in the minds of current and potential customers and has a direct connection to sales. With consistency and a commitment to cultivating your brand’s story, we can foster trust and loyalty, build equity, and grow your share of voice in the market.
When the aim is to resonate, having a human-to-human mindset is key. Our awareness campaigns are designed to help you listen and respond to the needs of your audiences and reach the right people, not just the most people. We use a targeted mix of public relations and content marketing with digital, paid, and social media – each strategy reinforcing the next.

By introducing you to the media, analysts, and market influencers you need to know, and who need to know you, we establish your credibility and build momentum around relevant news, data, and perspectives. Social media and digital marketing allow your brand to meet your customers in the places they seek information, whether that’s Twitter, Google, or their favorite websites. And with content campaigns and amplification, we create captivating, impactful content that keeps your audience interested and positions your brand as a trusted resource.
How do we know it’s working? From social listening and media response to brand recall and content reach, we measure brand awareness through a range of methods that track back to your business goals and the marketing and communications strategies in place.

HOW WE DO IT
- Public relations
- Media relations
- Analyst relations
- Media Monitoring
- Community management
- Influencer marketing
- Paid search
- Speaking and events
- Award submissions
- Website strategy
- Measurement
- Social listening
- Media response
We love to talk
Get in touch with us today to discuss your company’s marketing and communications requirements.